Loonshots
Innovation & Change

Loonshots

Safi Bahcall· Published 2019

How to nurture the crazy ideas that win wars, cure diseases, and transform industries by focusing on organizational structure over culture.

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Why It's On My Shelf

This book stays on my shelf because it explains why good ideas die inside healthy organizations. Bahcall shows that innovation depends more on structure and incentives than passion. For CIOs, the value is understanding how to protect experimental work without starving the core business or forcing premature scaling.

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